Vinyl printing is a digital printing process that uses specialized vinyl material and a vinyl cutter to create custom designs and lettering. The design is first created on a computer and then printed onto the vinyl material, which is then cut to the desired shape and size using a vinyl cutter. The cut vinyl is then transferred onto the final product, typically a garment, using heat and pressure. Vinyl printing is popular for creating custom t-shirts, jerseys, and other promotional items, and is especially suitable for simple designs with a limited number of colors.